Visual marketing is all about using unique and relevant images to pull customers in. There is no denying about the power that images have on getting traffic and engagement and therefore investing in visual marketing strategy is essential for any business. On the visual side of things, stock images are abundant in today’s digital landscape. …
Google is becoming more and more involved in our ad accounts. In the past we’ve seen dramatic examples of this with UAC campaigns (Universal App Campaigns). In the good old days of Mobile App Installs campaigns, advertisers used to have some control over their campaigns. Nowadays, Google prefers to leave most of the decision making …
If you have been running Adwords or Bing ads for SMBs for a while, I bet at least one of your clients has asked, “Why should we be spending money on ads bidding on our own brand terms when our site already comes up first in the organic search results?” If you had a hard …
10 Good Reasons For Bidding On Your Own Brand Terms Read More »
